DIGITAL COMPETENCY
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HOW MUCH DO YOUR MARKETERS KNOW ABOUT DIGITAL?

Beyond a solid foundation in all available digital channels, digital competency helps marketers understand the best way to use each channel and how to analyze the strength of each program so they can pivot quickly and address new challenges.

Say good-bye to feedback like “It was a waste of time, “I didn’t learn anything new.” Or, “This is way too general for my industry.” Our feature-rich and highly engaging digital competency programs are tailored to the nuances and highly regulated nature of the life science industries.



WHY DO YOU NEED DIGITAL COMPETENCY?

Digital competency is the foundation to any successful multi-channel marketing campaign. Our learning programs help marketers better understand digital channels, programs and strategies. Deepened knowledge and understanding of digital empowers marketers to better manage agency partners, optimize existing programs and launch new ones.

WANT TO SEE WHAT WE DO?

Watch three minutes of a comprehensive e-learning course on digital marketing strategy, SEO & Paid Search.

Interested in seeing another topic?
Contact us today for a demo.

(845) 383-1361
info@haleadvisors.com

TYPES OF PROGRAMS OFFERED:

  • In-person Workshops
  • Customized E-Learning
  • Field Trips
  • Lunch & Learns
  • Webinars
  • Special Events

EXAMPLES OF PAST PROGRAMS:

  • Understanding Social Media
  • Metrics & Analytics
  • SEO & SEM
  • Governance & Guidelines
  • Foundation in Digital Channels
  • Digital Programs for HCP Engagement