President & CEO


Hale Advisors, Michelle Fitzpatrick

Michelle is our Marketing Associate here at Hale Advisors, with 4 years’ experience in digital marketing. She began working at Hale Advisors for 3 years as a part-time Marketing Intern where she was responsible for research, strategic brainstorming and planning, marketing ideation and note-taking. She is currently pursuing an M.B.A. at SUNY New Paltz with an expected graduation date of May 2019. She recently studied International Business in Monterrey and Guadalajara, Mexico.

Michelle is spear-heading and exciting, up-and-coming Hale Advisors offering in the form of a digital marketing Wikipedia, where marketers can find real case studies and digital partners to form new marketing initiatives.

In her spare time, Michelle enjoys traveling with her friends and family and playing the guitar.


Hale Advisors - Super Marketer: Saving Social Media by Tina Niemynski

Super Marketer: Saving Social Media

Greetings fellow marketer. Your social media marketing strategy is about to change. Because I’m here to tell you that you have a super power: you are a patient. Before you run off to turn your DCoEs into your own Justice League, let me take off my Clark Kent glasses (that...

Hale Advisors - Pharma is Using Facebook Like a total Noob by Tina Niemynski

Pharma Is Using Social Media Like A Total Noob

Have you ever seen a pharma ad on social media and uncontrollably let out an audible sigh of disappointment? I know I have. Why? Because I’m tired of seeing useless, unoriginal, and cliché content. I want content that is interesting, relevant, and valuable. Although Pharma has finally started to be...

Hale Advisors - Digital is the new wild west but these three things will never change by Zoe Dunn

Digital is the New Wild West, but These Three Things Will Never Change

A few weeks ago I spent the better part of three days intermingling with some seriously awesome minds in marketing and technology at the Digital Pharma West Conference in San Francisco. One thoughtful marketer, a recent transplant from outside Pharma, said something that made me think.  “At the end of...

SXSW 2018: Three Things I Learned About Building Customer Trust

I’d never attended SXSW. Since my boss, Zoe (Hale Advisors President and CEO) had attended twice, I took her advice and chose events that would be interesting and useful for both me and our clients at Hale. It was important to me to attend panels that had relevance to our...