Hale Advisors, Michelle Fitzpatrick

Marketing Associate


Michelle is our Marketing Associate here at Hale Advisors, with 4 years’ experience in digital marketing. She began working at Hale Advisors for 3 years as a part-time Marketing Intern where she was responsible for research, strategic brainstorming and planning, marketing ideation and note-taking. Michelle is spear-heading and exciting, up-and-coming Hale Advisors offering in the form of a digital marketing Wikipedia, where marketers can find real case studies and digital partners to form new marketing initiatives.


She is currently pursuing a M.B.A. at SUNY New Paltz, where she received her B.S. in Marketing and Management, with an expected graduation date of May 2019. She recently studied International Business in Monterrey and Guadalajara, Mexico.


In her spare time, Michelle enjoys traveling with her friends and family and playing the guitar.


SXSW 2019: Business Value of Design, Curiosity & Audio Branding

My second time visiting South by Southwest (SXSW) was once again an incredible experience. There is no energy like that of Austin during this annual event. The streets were swarming with people eager to learn and network. The convention center was full of trade show vendors from industries ranging from...

mHealth: Hope or hype? What should Pharma expect?

What is mHealth? It’s a group of technology offerings that include wearables, apps, and medical devices that connect to your phone or any mobile or wireless device that enhances personal health. I’m sure most of you reading this have had some experience with wearables. Perhaps you use them to tell...

Is pharma missing its social media moment?

Here’s a snippet of a conversation I had about seven years ago with a particularly nervous promotional review team that was considering the value of developing a presence on Twitter: “If we create a profile and all these people follow us, and all these people post adverse events, how will...

Athletes & Dietary Supplements: Where’s the Regulation?

It’s no question that steroid use and doping is a major problem in professional and college sports. In the 2018 preseason the NFL had 14 performance enhancing drugs (PED) related suspensions. The MLB had four such suspensions the most prominent being 8x MLB All-Star Robinson Cano. However, none of these...