DIGITAL
 GOVERNANCE

WHAT IS GOVERNANCE?

Digital governance is a framework that establishes guidelines and accountability for a company’s entire digital presence. Governance and guidelines outline frameworks, include establishing roles and responsibilities, policies, processes, practices, authority, decision-making and compliance and ensures consistency across your organization.

With governance marketers work more effectively in new and existing channels. Governance and guidelines help marketers reduce liability and risk, and increase efficiency.

DO YOU HAVE THE RIGHT GOVERNANCE IN PLACE?

Download our free checklist to find out where you stand and what you need.

FREE DOWNLOAD

WE WORK WITH:

  • Brand Marketers
  • Corporate Communications
  • Digital Governance Boards & Councils
  • Regional & Global Regulatory Departments

GOOD GOVERNANCE:

  •   Ensures documents are kept up-to-date
  •   Changes quickly in evolving digital ecosystems
  •   Enhances brand consistency
  •   Increases product speed to market
  •   Strengthens operational efficiency

WHAT ARE SOME EXAMPLES OF GOVERNANCE?

We build and refine the frameworks governing your organization and deliver guidance and organizational support. Digital governance projects that we have completed in the past include:

  • Social Media Engagement Guidelines
  • Employee and Partners Social Media Participation Guidelines
  • Website Standards (design, templates, ISI, privacy, etc.)
  • Channel Guidance and Best Practices
  • Digital Request Forms and Reports
  • Channel Operating Procedure Forms
  • Governance Board and Council Support