Carly Jo Disarno, Hale Advisors
Account Director


Carly Jo is our Account Director here at Hale Advisors. Carly Jo is a marketing guru with more than 12 years’ experience. She previously served as marketing specialist for over four years at Goldberg Segalla LLP in their Buffalo and Albany, NY offices. While there, she was responsible for preparing presentations for clients and conferences, conducting company research, business intelligence and competitive intelligence, preparing litigation reports, planning corporate events both internally and externally, and other duties.


She was marketing administrator for three years at William S. Hein & Co., Inc., a legal publisher in Buffalo, NY, where she focused on email marketing, designing brochures, planning and coordinating trade shows and events, among other duties. She earned a BA in communication from the University at Buffalo.


In her spare time Carly Jo likes to run, hike, camp, kayak, snowshoe, spend time outdoors and read. Carly, a new mother, lives with her husband a baby daughter, Brooke.


SXSW 2019: Business Value of Design, Curiosity & Audio Branding

My second time visiting South by Southwest (SXSW) was once again an incredible experience. There is no energy like that of Austin during this annual event. The streets were swarming with people eager to learn and network. The convention center was full of trade show vendors from industries ranging from...

mHealth: Hope or hype? What should Pharma expect?

What is mHealth? It’s a group of technology offerings that include wearables, apps, and medical devices that connect to your phone or any mobile or wireless device that enhances personal health. I’m sure most of you reading this have had some experience with wearables. Perhaps you use them to tell...

Is pharma missing its social media moment?

Here’s a snippet of a conversation I had about seven years ago with a particularly nervous promotional review team that was considering the value of developing a presence on Twitter: “If we create a profile and all these people follow us, and all these people post adverse events, how will...

Athletes & Dietary Supplements: Where’s the Regulation?

It’s no question that steroid use and doping is a major problem in professional and college sports. In the 2018 preseason the NFL had 14 performance enhancing drugs (PED) related suspensions. The MLB had four such suspensions the most prominent being 8x MLB All-Star Robinson Cano. However, none of these...