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Is Omnichannel Even Right
for Pharma?

After years of focusing on omnichannel transformation, are pharmas finally now activating successfully?

Watch along as Hale Advisors President and CEO Zoë Dunn and MM+M Editor-in-chief Larry Dobrow discuss the state of omnichannel marketing and modular content across the pharmaceutical and biotechnology industry, including implementation challenges and how companies are succeeding.  Learn how leaders are applying marketing governance to:

  • Prepare for omnichannel
  • Streamline promotional review for modular content
  • Manage the change

Hale Advisors has set the industry standard for marketing governance. Contact Rebecca Zobbe for a complimentary consultation.